Amanda is a born-and-raised Vancouverite. After five years in Ontario at Western, she returned to the Pacific Northwest to dive into marketing. Contrary to her desire for structure, she found herself creating marketing and operations roles at various companies: a distribution company, a renewable energy startup, and a non-profit, and most recently, at a boutique marketing agency where she leads on accounts and production.
Amanda has always loved understanding “why”, which is precisely why she loves working with companies to help unearth and articulate their raison d’etre, and convey that message in a way that capture people’s attention. She believes that brands (and people) make the greatest impact when all aspects of their operations are intimately connected with their “why”. This belief dovetails perfectly into the philosophy and mission of Recharge: living your most authentic and optimal self in all areas of life.
As a creative outlet, Amanda also spends (not enough) time sketching and drawing. She draws inspiration and wonder in life from fine art, as it has an incredible ability to reframe ideas, challenge the status quo, and provide viewers with a different lens. She strives to use those techniques to make a positive impact on people – whether one or many.
We become what we want to be by consistently being what we want to become each day.Richard G. Scott